AI in circular business models can improve repair, trade-in and resale journeys, reduce friction, and support long-term growth.
Loïc Le Fouest's recent articles
Circular business models need software built for reverse logistics, repair and resale. Learn where linear stacks break and what to change first.
Learn how circular customer acquisition helps brands win Gen Z, grow resale and trade-in demand, and turn circularity into repeatable growth.
Learn how marketing and sales teams can redesign incentives, customer journeys and go-to-market strategy to make circular business models commercially viable.
Discover how Generative AI is transforming media subscription models and where to begin on your journey to AI-powered personalisation at scale.
Explore how subscription-based models are helping to drive the transition to a Circular Economy – fostering sustainability by encouraging reuse, extending product lifecycles, and transforming industries from fashion to technology.
Innovate’s “Redefining Sustainable Innovations: the Circular Economy Exchange”, coincided with the EU’s climate service announcement that global warming had exceeded 1.5C across an entire year for the first time. This...
Clarasys consultants recently attended the Circular Economy Festival to hear thought leaders discuss the current circular economy landscape and share insights and expertise on how to navigate circular economy transformation....
In our busy world, convenience is a high priority for customers, together with cost and quality. But often convenience comes with waste; whether it’s single-use plastic containers, supermarket packaging, vehicle...
Every company has a role to play in ensuring business is done in a better way for the planet, communities, and people. This is not just because businesses are morally...
Customer experience (CX) is a key differentiator and primary driver for business success. Huge investment goes into increasing loyalty and customer lifetime value. But increasingly, a company’s values and actions,...
In part 1 of this blog, we acknowledged that poor customer experience is often rooted in poor employee experience, and offered three areas to focus on to start improving your...