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How a better EX can improve your CX

It is crucial for organisations to consider their Employee Experience (EX) as a whole, in order to not only have happy employees and improve retention, but also to ensure they build a culture where people feel empowered to make decisions which will in lead to improved Customer Experience (CX), as they are often the closest to them on the ground.

How a better EX can improve your CX

It is crucial for organisations to consider their Employee Experience (EX) as a whole, in order to not only have happy employees and improve retention, but also to ensure they build a culture where people feel empowered to make decisions which will in lead to improved Customer Experience (CX), as they are often the closest to them on the ground.

How a better EX can improve your CX

Meet the author

Klara Nenadlova

Managing Consultant
Klara Nenadlova
Managing Consultant
Klara has a background in Psychology and has joined Clarasys as part of the graduate scheme in January 2019. Since then, she has worked on various client projects with stakeholders from different seniority levels and backgrounds. A professional highlight for her has been (1) creating and co-leading training and change activities across multiple countries, and also (2) being involved in activities relating to internal Clarasys culture (as a Scrum Master) and wellbeing on client site (as an account Wellbeing Lead). In her free time she enjoys running, travelling and meditation. Also, a big F1 fan!

It is crucial for organisations to consider their Employee Experience (EX) as a whole, in order to not only have happy employees and improve retention, but also to ensure they build a culture where people feel empowered to make decisions which will in lead to improved Customer Experience (CX), as they are often the closest to them on the ground. Unlike Employee Engagement (EE), which focuses on the relationship between an employee and their organisation, EX goes beyond this and emphasises the employee’s importance at different points of their journey with the organisation from how candidates become aware of your organisation, to becoming your company’s alumni.

Clarasys believes so much in the impact that Employee Experience has on quality of client interactions, that we practice what we preach. Based on both research and our experience, we recommend companies consider three key steps in order to assess their EX and how it can positively affect their customers. Find out what these are, and discover more in our two-pager below:

 

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